News Center Archive - Nielsen
WEBSep 17, 2024 · Find out the latest news and insights from Nielsen, a global leader in audience measurement, data and analytics. Read about the impact of Olympics, elections, streaming, auto sector, education and more on media and advertising.
Nielsen ONE launches globally
WEBOct 18, 2023 · Nielsen, a global leader in audience measurement, data and analytics, announced that it is launching Nielsen ONE, its cross-media measurement solution, in markets around the world, beginning with Nielsen ONE Content in Denmark. Nielsen ONE enables publishers and platforms to know exactly who is watching what in order to reach audiences that matter most, and gives media buyers the power to plan ...
Nielsen
WEBNielsen is a global company that provides cross-platform measurement, media planning and marketing optimization solutions for audiences and media. Learn how Nielsen connects you to data, insights and opportunities in the 2024 U.S. Election and beyond.
Nielsen Launches The Media Distributor Gauge, First Convergent …
WEBMay 14, 2024 · The new insight shows total cross-platform view of audience engagement by media company, based on Nielsen's National TV and Streaming Platform Ratings services. Disney tops the ranking with 11.5% of TV usage, followed by YouTube, NBCUniversal, Paramount and Warner Bros. Discovery.
Nielsen releases its 2024 Annual Marketing Report surveying …
WEBApr 25, 2024 · Nielsen surveyed global marketers on their budgets, KPIs, media channels, and confidence in measuring ROI. The report reveals how marketers are shifting to digital media, prioritizing performance over brand building, and …
Press Release Archives - Nielsen
WEBJun 9, 2024 · Nielsen’s latest data reveals a 12% increase in luxury goods advertising spend across key Asian markets in H1 2024,…
Time Spent Streaming Surges to Over 40% in June, the Highest
WEBJul 16, 2024 · Streaming accounted for 40.3% of total TV usage in June 2024, the highest share ever reported by Nielsen's The Gauge. Netflix, Disney+, Tubi and Max led the streaming platforms with double-digit growth, while sports and news boosted broadcast and cable viewership.
TOP 10 | Nielsen
WEBNielsen provides data and insights on what Americans are watching and playing across various platforms and genres. See the latest rankings for streaming TV, traditional TV, advertising spend, and video games for July 2024.
Netflix Makes Biggest Jump in Nielsen’s June Media Distributor …
WEBJul 23, 2024 · Netflix exhibited the largest monthly growth in the June 2024 Media Distributor Gauge report, Nielsen’s cross-platform view of total TV consumption aggregated by media company.
Nielsen announces closing of transaction with Evergreen- and …
WEBOct 11, 2022 · Nielsen, a global leader in media and content measurement, data and analytics, completed its sale to a private equity consortium composed of Evergreen Coast Capital Corp. and Brookfield Business Partners in October 2022. The transaction valued Nielsen at approximately $16 billion and delisted it from the New York Stock Exchange.