The toy company Mattel is now apologizing after fans discovered a porn link on the packaging of the Wicked dolls.

Mattel has some wicked problems after a packaging error occurred with the upcoming movie's collectible dolls. "Wicked" dolls ...

Mattel apologies for casting an unintentional spell on its Wicked merch.

These are the branding stories we’re reading this week. This week in branding news, a Mattel packaging misprint went viral, ...

Mattel is pulling its Wicked dolls from some store shelves because of a misprint directing shoppers to a pornographic site.

Trixie Mattel made be known for her Barbiecore looks, but she donned another toy-inspired look to the Vanderpump Dog ...

A skin site is seeing surging levels of traffic after its URL was accidentally printed on the packaging of “Wicked” doll ...

In celebration of Rita Moreno’s upcoming 93rd birthday, Barbie is honoring her with a doll as the newest addition to the ...

Mattel apologizes for inadvertently directing people to pornography site instead of one promoting upcoming film.

Retailers have pulled Mattel's "Wicked" dolls. Resellers quickly listed the toys featuring the URL misprint on eBay, seeking ...

Toy giant Mattel says it “deeply” regrets an error on the packaging of its “Wicked” movie-themed dolls, which mistakenly ...

Mattel has released a limited-edition Maria Tallchief Barbie in conjunction with Native American Heritage Month.