Phones with TikTok are being listed for eye-watering sums as the social media platform remains absent from app stores.
For many advertisers and agencies, returning to TikTok this week felt a bit like remote working through a natural disaster: Business as usual, except not really.
Amid uncertainties surrounding TikTok's future, Reddit and Snap have initiated a strategy to attract advertisers by offering discounts to those who increase their ad spend on these platforms.
With a possible ban looming for the popular short-form video app, these stocks are set to gain as companies look to capture TikTok users' screen time.
Social media users are speculating that Meta has bought TikTok, following Donald Trump's announcement that he planned to delay a ban on the app.
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TikTok users are mobilizing to block the Facebook account on the app after rumors circulated that Meta purchased the company. Some TikTokers claimed that doing so reset their For You Page after the feed allegedly changed when the platform came back online in the U.S. following a brief shutdown period.
TikTok still isn't available on the App Store or Google Play, despite the 47th President signing an executive order to unban it on Monday.
The brand is also focusing on product R&D as a big business driver.
With a TikTok U.S. ban looming, American users are downloading an alternative: Chinese-owned social app Xiaohongshu, aka "Red Note."
The European Commission will hold a stress test with large social media platforms next week to see whether they have done enough to counter disinformation in the run-up to next month's German election,