A s we approach the new Formula 1 season, many changes are coming, and not just in lineups and regulations. Luxury brand ...

Formula 1 drivers have used fixed race numbers, a change introduced to help fans easily recognize drivers on the track.

Tag Heuer will replace Rolex as Formula One's official timekeeper this season as part of a new 10-year partnership with ...

TAG Heuer will be the Official Timekeeper of Formula 1 in 2025 ✓ Jorg takes a closer look at the history of TAG Heuer and F1 ...

Castore, a U.K.-based performance brand for global sports teams, on Tuesday revealed a multiyear partnership with BWT Alpine ...

TAG Heuer has replaced Rolex as Formula 1's official timekeeper after previously serving in the role from 1992 to 2003 for F1.

The famous Swiss luxury brand will become Formula One's Official Timekeeper once more next year, continuing its long, storied ...

F1's fashion silly season moved into top gear on Tuesday with Alpine switching to Castore while Mercedes brought Adidas back ...

Lewis Hamilton has expressed his excitement ahead of his first season as a Ferrari driver in 2025 and will partner Charles ...

Ahead of the 75th season of Formula One, the sport has announced the departure of one of its global partners, Rolex which will be replaced by another luxury watch brand, TAG Heuer.

As Formula 1 celebrates its 75th anniversary and the sport’s 10-year partnership with LVMH begins, the luxury watch brand, TAG Heuer, will return to the sport as its official timekeeper.