Mattel releases Rita Moreno Barbie doll

In anticipation of a family-friendly box office smash, Mattel and others have produced a lot of merchandise for the film. The ...
These are the branding stories we’re reading this week. This week in branding news, a Mattel packaging misprint went viral, ...
Barbie™: A Cultural Icon looks back at 65 years of the popular doll. The exhibit includes more than 300 artifacts, including ...
Mattel released a Barbie honoring Maria Tallchief, the first American prima ballerina and Osage Nation member.
Barbie™: A Cultural Icon opens in the spring of 2025. Presale tickets and holiday gift packages are available now.
Mattel, which makes Barbie dolls and Hot Wheels cars ... “My view on the holiday season was already getting more negative before Mattel and Hasbro reported, and now it is even more negative ...