Toyota was on one for this year’s SEMA show. Nearly everything shown received positive response from the automotive press, ...

A couple years ago Toyota took over the showcase space in the Center HJall of the Las Vegas Convention Center that was held ...

The Toyota Tacoma has dominated the mid-size pickup truck segment for nearly two decades, and the all-new 2024 Tacoma aims to ...

For the first time, Ukrainian troops are confronted by North Korean soldiers. The battle took place in Russia, in the area of ...

The Toyota 4Runner and Land Cruiser were ideal candidates to be converted into off ... The off-road SUV sports custom 2.5-inch internal-bypass dampers from Fox at the front and rear, which feature ...

Making its debut at the 2024 SEMA Show in Las Vegas, the Land Cruiser ROX — which stands for Recreation Open eXperience — ...

Toyota’s ROX Concept debuts at the SEMA Show with an open-air design inspired by the Land Cruiser’s rugged past.

A chopped roof, custom rear-end, and over 50% new fabrication. The Toyota LC ROX (Recreation Open eXperience), is an open-top adventurer prototype with a proper retro appeal. It is set to make its ...

Toyota is fully embracing its off-road heritage with its concepts at the 2024 SEMA show. After showing off its 4Runner TRD ...

The Toyota Land Cruiser ROX concept is an open-top version of Toyota's hybrid off-road SUV built for the SEMA show. The ROX concept features butch fender flares, and it rides four inches higher ...

The CALTY Land Cruiser ROX concept might be more than just a flashy SEMA build. Toyota claims the ROX concept can “easily be envisioned as a future production model.” The company wants to see ...

Toyota reveals the second of 10 concepts it will show at SEMA, the Land Cruiser-based ‘ROX,’ or ‘Recreation Open eXperience.’ Toyota’s CALTY Design Center “reinvented” more than 50% ...